Crippaconcept, the leading manufacturer of mobile homes and lodge tents Made in Italy, has entered a strategic partnership for the European open-air market: it will be alongside ADAC Camping (a section of the German Automobil Club that boasts over 21 million members) at ADAC Camping Gala 2022 on January 14th.
Crippaconcept is the first sponsor partner in the history of the ADAC Camping Gala. The two companies have agreed to a collaboration of at least two years. ADAC Camping represents, in the world of camping, the most authoritative institution on destinations and itineraries outdoor with the PiNCAMP channel (pincamp.de) and its annual Camping guide, reaching six million German camper travellers as well as the European public. Every year, on the most important trade fair in Europe, the CMT in Stuttgart organizes the ADAC Camping Awards ceremony – comparable to the Oscar of camping – an event that brings together once a year all the top decision-makers of the European industry in the sector.
For its part, Crippaconcept, since its foundation in 2010, has aroused great interest at the European level linked to its glamping, mobile home and lodge tent solutions, increasingly innovative and attentive to the environment and design. Accommodations explicitly designed for the best Camping and open-air villages, which appreciate its quality and which, over the years, have attested to it as one of the favorite brands of the international camping community.
The brands share a pioneering spirit, a vision of sustainable innovation in outdoor hospitality and lifestyle. Crippaconcept is committed to researching the origin of the campsite, capturing its values for the development of mobile glamping accommodation with the Italian and modern design for the excellence of camping hospitality. This partnership shares the same passion and desire to push the boundaries of outdoor travel for the next generations.
Announcing the agreement, Uwe Frers, as CEO of the ADAC Camping and PiNCAMP (https://www.pincamp.de), said: “The ADAC Camping Gala, with its long history, is the industry-leading event and honours campsites that have shown an exceptional commitment and have done something exceptional in the industry. When we decided to look for a sponsoring partner, we wanted someone who shared our values of experience, trust and innovation. Based on his passion for camping to create increasingly hospitable mobile accommodation for camping tourists, we have found in Crippaconcept the ideal partner for the ADAC Camping Gala.”
Sergio Redaelli, CEO of Crippaconcept, comments on this crucial participation: “We were born in the Camping community, and we have always worked for the Camping that inspired us and believed in us. We have experienced the industry’s evolution, and today we approach this event with incredible energy and enthusiasm. We are happy that Crippaconcept is the main sponsor of the ADAC Camping Gala – continues Redaelli – because this gives us confidence that it is the beginning of something great and because this partnership is an important piece for our development in this sector. The ADAC Camping culture is part of who we are, and we cannot wait to develop this collaboration.”
Crippaconcept presents the ADAC Camping Award in the category “Innovation & Progress” category. This award goes to a camping village that combines innovative policies and commercial management and knows how to surprise its guests with cutting-edge ideas, design and creativity.
The ADAC Camping Gala 2022 will take place on January 14th at the CMT fair in Stuttgart. The 350 top decision-makers of the European Camping sector will be present as guests. This year’s nominations for excellence in the camping business have recently been announced: among them also two Italian camping villages, La Rocca Camping Village in Bardolino (VR) and Centro Vacanze Prà delle Torri in Caorle (VE). For further information, read here.
For the first time in the history of the ADAC Camping Gala, the presentation of the ADAC Camping Awards will be publicly accessible in Live streaming to all interested spectators on https://www.adac-camping.de/gala-live.
*Crippaconcept® is a registered trademark of Crippacampeggio Srl
