Camping Design Architecture has been selected for the Italian Pavilion at the 19th International Architecture Exhibition – La Biennale di Venezia 2025, open to the public from May 10 to November 23, 2025.
Responding to the call ‘TerraeAquae. Italy and the Intelligence of the Sea,’ Camping Design Architecture submitted a video contribution that narrates a research journey.
The project was born from the synergy between research, teaching, and design practice, involving major academic institutions including the University of Pavia (AUDe Laboratory), NABA – Nuova Accademia di Belle Arti, and Politechnika Opolska (Poland), as well as the company Crippaconcept.
The proposal reflects on how camping can assume a new role within urban and landscape contexts, emerging as a contemporary device for design and territorial interaction.
Nine hypothetical future scenarios are presented, exploring the extension of tourist seasonality through the use of maxi-caravans.
For Crippaconcept, this synergy represents a concrete opportunity to evolve its production model, shifting from an exclusively hospitality-focused logic to a more integrated approach, in which its products become tools for generating urban quality.
On one hand, there is the possibility to experiment with new forms of habitability and new settlement configurations for the maxi-caravans, moving beyond the boundaries of seasonal camping; on the other hand, there is the prospect of engaging in urban and territorial regeneration dynamics, actively contributing to rethinking the relationship between public space, nature, and tourism.
In this way, the maxi-caravans become micro-architectures capable of dialoguing with the urban space, not only hosting tourists, but also offering services to the community, flexible spaces, opportunities for gathering, and temporary territorial stewardship.
Camping thus transforms into an ‘urban laboratory,’ where the company can test new solutions in real scenarios, verifying their impact, adaptability, and added value in terms of sustainability and innovation.
